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Archiv für Oktober, 2004

span style=”font-weight:bold;”Nischenmärkte/span br / br /The Long Tail ist ein interessanter Artile aus dem Wired Magazin wie durch Empfehlungsalgorithmen eigentliche Nischenmärkte ausgesprochen profitabel sein können. br / br /In 1988, a British mountain climber named Joe Simpson wrote a book called Touching the Void, a harrowing account of near death in the Peruvian Andes. It [...]

The Internet influences 70 percent more sales offline than it does online, according to a recent study by The Dieringer Research Group. From Q2 2003 to the same period this year, consumers spent $106.5 billion online. Yet the Web influenced another $180.7 billion in offline sales. br / br /Und weiter: br /According to the [...]